Having a greater purpose for what one does is much more meaningful than just working to make a living. In an industry often driven by commercial success and cold hard numbers, it’s sometimes tough to see how we can make a difference in our community. That’s why it’s so gratifying to see peers in our industry being recognized for their commitment to improving our community by applying their professional skills to good causes.
Alessandro Ciaffoncini, Origo’s Accounts Director, is being honored today at HandsOn Central Ohio’s Agent of Change Awards— a ceremony recognizing major contributors and leaders within the nonprofit community. Recognized for his involvement in the communication and fundraising efforts for HandsOn Central Ohio, Alessandro employed Origo Branding’s communication expertise to craft the organization’s “Empowerment” Campaign, spearheading a strategy that will help build awareness, drive donations, and engage volunteerism throughout the community.
While HandsOn Central Ohio’s “Empowerment” campaign is one of Alessandro’s most recent examples of community involvement, he is no stranger to great causes that need assistance throughout the community. Some of his other volunteer work includes:
- Cystic Fibrosis Foundation— “Halfway to St. Patrick’s Day” Committee; crafting the campaign strategy for the largest fundraising event of the organization.
- Columbus American Marketing Association— VP of Sponsorship (elect)
- Athletic Club of Columbus— Historic Preservation Committee
All of us here at Origo strive to create meaningful work, and seeing one of our own being honored as an influential and productive member of our community makes us proud to continue our involvement with the Columbus community.
Learn more about HandsOn Central Ohio here.