Product Support Videos
X-ACTO

As a brand of Elmer’s Products, Inc., X-ACTO pencil sharpeners are known in the marketplace for exceptional reliability and consistent durability. In order to differentiate their products from competitors, a need was identified to offer product support videos to be used by sales representatives, retailers, and e-commerce sites to effectively reflect the benefits, applications, and science behind the quality products of the Elmer’s brands. Utilizing elements of stop motion, motion graphics (AfterEffects), and live video, Origo produced product support videos, introducing new and improved sharpening technology, as well as the benefits, demonstrations, applications, and history of X-ACTO’s different lines of pencil sharpeners.

 

 

Services

  • Motion Graphics
  • Design
  • Scripting
  • Digital Strategy
  • Marketing Strategy